End of Module - Self Evaluation

End of Module - Self Evaluation

The module hugely helped me to grow a better understanding of the impact of advertising and the media. I have developed a further knowledge of what it takes to produce an advertising campaign that is eye catching and informative. In the designs that I have created in response to this brief I have successfully created an advertising campaign that addresses the issue of the impact on the media on how young men think that their bodies should look. I think that I have successfully done this because I produced a wide variety of research for the essays and the campaign that questions why men in the current culture feel the need to gain the 'perfect body'. The skills that I have learnt will continue to help me within my work in adverting for CoP 2 and will continue to develop as I produce more work. In future projects to improve my designs I would do even more research to help me ensure that the points that I am making are backed up by a solid and diverse amount of research. I have found that peer critiques has been one of the most helpful forms of feedback as it has allowed me push my designs further with in this brief and perfect the small details which I didn't notice in my own designs.

Overall I am happy with the outcomes that I produced for both of the essays and the advertising campaign because I feel that they have accurately responded to both of the briefs by successfully creating the deliverables that were necessary. I have learnt a lot more about the importance of research when creating design work and I am confident that I will be able to continue to produce work that has more depth due to more research in the future. I have also learnt the importance of being able to reference correctly and how to incorporate quotes into my essays and design work. If I were to revisit this work in the future I would spend more time finding different sources for the research because it would make my work more informative due to gaining a larger amount of evidence to back up the issues that I was raising.