OUGD601 - First Meeting with Pete (Personal Tutor)

How can graphic design encourage inclusivity in the fitness industry?

DEFINE INCLUSIVITY

Market the free weights area in a more inclusive way/ more inclusive area.

Running focus groups.

Masculinity and gender theories.

Body Shaming/body image?

Compare extremes of physical image - within history.

Fetishisation - Carl Marks

Bodies become commodities

Use of substances due to intimidation.

Gender Extremes

Meaning of inclusivity. Prevalence in todays society. How does it engage with gender extremes.

Social and political.

Local and global inclusivity.

Equality.

Unisex - 1960s.

Communism.

Gendered architecture/unisex architecture.

Inclusion by design.

Inclusivity is an ideal.